Everybody’s talking about Tokyopop this week, as the publisher that brought us Mixx, Sailor Moon, and Rising Stars of Manga celebrates its twenty-fifth anniversary. To mark the occasion, Brigid Alverson interviewed Tokyopop founder Stu Levy about the company’s history. “Not a single person believed it would work—and frankly many called us crazy,” Levy recalled. “Even internally, most of my team was against it—or at least wanted to test it. My view was we either had conviction and went all-in or we didn’t. Testing wouldn’t work because retailers would always favor the left-to-right reading books if they had a choice—so there would never be a true test of its potential. So, I bet the company on it.” Over at Drop-In to Manga, Tony reflects on how Tokyopop titles such as Chobits and GTO: Great...
May 27, 2022 • Subscribe
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