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Featured image for The “Dark Matter” of Japan’s Fantasy-Industrial ComplexBackground image for The “Dark Matter” of Japan’s Fantasy-Industrial Complex

The “Dark Matter” of Japan’s Fantasy-Industrial Complex

The secret to being loved by everybody: taking political stances discernible to nobody

Matt Alt's Pure Invention

Featured image for Sayonara to a Techno-pop PioneerBackground image for Sayonara to a Techno-pop Pioneer

Sayonara to a Techno-pop Pioneer

A farewell to Ryuichi Sakamoto, architect of sonic futures.

Matt Alt's Pure Invention

Featured image for Joe Versus Video GamesBackground image for Joe Versus Video Games

Joe Versus Video Games

The day America declared war on Japan’s biggest game companies

Matt Alt's Pure Invention

Featured image for What can karaoke teach us about AI?Background image for What can karaoke teach us about AI?

What can karaoke teach us about AI?

Karaoke's disruption of the music world presaged AI's disruption of creative fields today.

Matt Alt's Pure Invention

Featured image for Anime's WoodstockBackground image for Anime's Woodstock

Anime's Woodstock

Forty-three years ago today, cartoons morphed from entertainment into lifestyle.

Matt Alt's Pure Invention

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AI and Japan as a Safe Space

OpenAI is American. Why is their latest product announcement so Japanese?

Matt Alt's Pure Invention

Featured image for Days of Future PastBackground image for Days of Future Past
Featured image for Boys vs GirlsBackground image for Boys vs Girls

Boys vs Girls

There’s an emerging gender divide everywhere but Japan. Why?

Matt Alt's Pure Invention

Featured image for To boldly go where no toy has gone beforeBackground image for To boldly go where no toy has gone before

To boldly go where no toy has gone before

JAXA's landing of a Transformer on the moon signals a new frontier for soft power: space.

Matt Alt's Pure Invention

Featured image for If Algorithms are the Enemy, is Anime the Antidote?Background image for If Algorithms are the Enemy, is Anime the Antidote?

If Algorithms are the Enemy, is Anime the Antidote?

How an auteur-driven artform illustrates a way out of digital dystopia

Matt Alt's Pure Invention

Featured image for 2023: The Year Japan's Sun Rose AgainBackground image for 2023: The Year Japan's Sun Rose Again
Featured image for “Hoarder Hygge” is the Anti-ZenBackground image for “Hoarder Hygge” is the Anti-Zen

“Hoarder Hygge” is the Anti-Zen

Sorry, KonMari fans: Japan’s most charming spaces are its least tidy

Matt Alt's Pure Invention

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Umami is MSG

The long and winding road of a fantasy-delivery device for our palates

Matt Alt's Pure Invention

Featured image for “Godzilla Minus One” Doesn't Quite Add UpBackground image for “Godzilla Minus One” Doesn't Quite Add Up

“Godzilla Minus One” Doesn't Quite Add Up

Takashi Yamazaki delivers an exquisitely rendered postwar Japan. But does his re-envisioning of history go too far?

Matt Alt's Pure Invention

Featured image for Halloween Special: the Yokai GuyBackground image for Halloween Special: the Yokai Guy

Halloween Special: the Yokai Guy

Manga master Shigeru Mizuki breathed new life into the undead

Matt Alt's Pure Invention

Featured image for Halloween Spooks ShibuyaBackground image for Halloween Spooks Shibuya

Halloween Spooks Shibuya

A neighborhood’s love-hate for the holiday boils over

Matt Alt's Pure Invention

Featured image for An interview with Alfred BirnbaumBackground image for An interview with Alfred Birnbaum

An interview with Alfred Birnbaum

Translator of Haruki Murakami’s "A Wild Sheep Chase," and many others

Matt Alt's Pure Invention

Featured image for Murakami didn’t, but a Norwegian wouldBackground image for Murakami didn’t, but a Norwegian would

Murakami didn’t, but a Norwegian would

What we talk about when we talk about Haruki Murakami’s elusive Nobel Prize

Matt Alt's Pure Invention

Featured image for Osamu Tezuka's "Com"Background image for Osamu Tezuka's "Com"

Osamu Tezuka's "Com"

A revolution in storytelling that played out against an actual revolution.

Matt Alt's Pure Invention

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Japan's Moonshot

Japan has long reached out to the world through its toys. Now it’s sending them to the stars.

Matt Alt's Pure Invention

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Tokyo Heat

More thoughts on how climate change is reshaping Japanese culture

Matt Alt's Pure Invention

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Head in the Clouds

Anime lost a legend this week: art director Nizo Yamamoto. His work transformed the medium from fantasy into an all-enveloping reality for fans.

Matt Alt's Pure Invention

Featured image for Making Out in Japanese: An Oral History of a Seminal TextBackground image for Making Out in Japanese: An Oral History of a Seminal Text

Making Out in Japanese: An Oral History of a Seminal Text

A repost of an interview with the creators of a hugely influential guidebook series.

Matt Alt's Pure Invention

Featured image for An American Icon, Made in JapanBackground image for An American Icon, Made in Japan

An American Icon, Made in Japan

Barbie has a secret: she may have been dreamed up in the US, but she came to life in a Tokyo hotel room.

Matt Alt's Pure Invention

Featured image for A Package of Pure Invention-related PodcastsBackground image for A Package of Pure Invention-related Podcasts
Featured image for In America, “Barbenheimer” is a success. In Japan, it’s a scandal.Background image for In America, “Barbenheimer” is a success. In Japan, it’s a scandal.

In America, “Barbenheimer” is a success. In Japan, it’s a scandal.

The linking of nuclear holocaust to summer entertainment is backfiring spectacularly here

Matt Alt's Pure Invention

Featured image for Manga is the Rock 'n' Roll of Gen ZBackground image for Manga is the Rock 'n' Roll of Gen Z

Manga is the Rock 'n' Roll of Gen Z

And the biggest hits come from Shonen Jump, which turns 55 this month

Matt Alt's Pure Invention

Featured image for Did Mario teach Zuckerberg everything he knows?Background image for Did Mario teach Zuckerberg everything he knows?

Did Mario teach Zuckerberg everything he knows?

Nintendo's Famicom laid the groundwork for the attention economy

Matt Alt's Pure Invention

Featured image for How Do You Live, Mr. Miyazaki?Background image for How Do You Live, Mr. Miyazaki?

How Do You Live, Mr. Miyazaki?

Some spoiler-free thoughts on Studio Ghibli’s latest anime

Matt Alt's Pure Invention

Featured image for Japan failed at social mediaBackground image for Japan failed at social media
Featured image for Konbini: the life-changing Japanese magic of convenience storesBackground image for Konbini: the life-changing Japanese magic of convenience stores

Konbini: the life-changing Japanese magic of convenience stores

People love Japanese convenience stores, but they have a ferocious side.

Matt Alt's Pure Invention

Featured image for The Bells of BooyaBackground image for The Bells of Booya

The Bells of Booya

Thoughts about Shibuya's transformation, from 1993 to today.

Matt Alt's Pure Invention

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Invaders on Broadway

Is this replica of Tokyo's past Japan's future?

Matt Alt's Pure Invention

Featured image for The Evolution of WalkmankindBackground image for The Evolution of Walkmankind

The Evolution of Walkmankind

A team of misfit engineers built the gadget. But we consumers built the future with it.

Matt Alt's Pure Invention

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Machine Man

What a picture from 1985 Akihabara says about 2023 Japan

Matt Alt's Pure Invention

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Featured image for When Japan cool meets American violenceBackground image for When Japan cool meets American violence

When Japan cool meets American violence

The bizarre confluence of a Japanese toymaker and an online agent of chaos.

Matt Alt's Pure Invention

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The Smile Trade

What our fascination with weird tales from Japan says about us

Matt Alt's Pure Invention

Featured image for The Pac-Man Who Sold the WorldBackground image for The Pac-Man Who Sold the World

The Pac-Man Who Sold the World

The pale yellow dot that gobbled the globe turned 42 this week.

Matt Alt's Pure Invention